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st louis web designer

A St Louis web and graphic design company.

Thursday, May 17, 2007

Give your brand image a polish with a Favicon

A Favicon is a little custom icon that appears next to a website's URL in the address bar of a web browser. If a site is bookmarked (Internet Explorer ("IE") 5.0 and above) the icon is also associated with the entry in the favorites menu...this makes a site easy to locate in a long favorites list.

See our favicon - it is based on our logo and imprints our brand image just that little bit further



Creating a favicon is quite a design challenge as you are working with a design canvas of 16 pixels sqaure ..which is very small and does not allow for detail. Once the graphic is created it is saved as an ICO format and uplaoded to the server.

A small snippet of HTML is added to your web pages

<link rel="shortcut icon" href="/favicon.ico" type="image/x-icon" />


and you are fully branded with a custom Favicon. If this is something you would like to add to your branding mix contact us here

And now for a little pop quizz

Can you name the organizations behind each of these Favicons? All but one of them are based in St Louis

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