Indigo Image : Having fun with your business name

Following my post yesterday on the anatomy of a company name I thought I’d put together a short list today, of fun things you can do with your business name.

Make an anagram

You never know an anagram may reveal a fantastic marketing message. There is no need to sit down and work them all out yourself, plug your letters into an online generator like and out they pop.

Here is a sampling of what was generated for Indigo Image

I going media
A Doggie Mini
Go maid genii
A midi egg ion
I imagine God

No mind blowing marketing messages there but a fun exercise nevertheless and through you can even create an animation of your anagram.

anagram of indigo image

Taking an anagram approach can sometimes be useful for coming up with a product name. Consider the Toyota car Camry, it is an anagram of  my car.

Produce a Graphic

Plug your company name into the Tagxedo creator to create a fun graphic. You can set the font, color palette, select a preloaded shape or even upload your own. Here is a fun Indigo Image graphic I created in literally 5 seconds.


Indigo Image star


Create a QR Code

QR codes encrypt data which can be easily decoded by a QR reader app you can download to your cell phone.

This Qr code decodes to read ” Indigo Image : The Chicago web designer: 847 607 8679″


indigo image qr code

Creating a QR code couldn’t be simpler. There are a number on free online generation site such as Kaywa which allows you to generate a URL, text, phone number or sms QR code

Use your Qr code on

  • Business cards
  • Marketing material such as brochures and flyers
  • T shirts
  • Real estate signs
  • Promotional freebies
  • Product labels
  • Store fronts

© Chicago Web Designer 2012

Indigo Image – The anatomy of a company name

Selecting the name for a company can be tricky business.

When we came up with Indigo Image ( 12 years ago now) we wanted a name that would convey creativity, give an indication of the nature of the business, stand the test of time and was available as a domain name. No small task.

The company name was the subject of my very first blog post 7 years ago

The Color Indigo

Blue, purple ?..Indigo is one of those colors often open to interpretation. It was named and defined by Issac Newton when he divided up the optical spectrum:- red, orange, yellow, green, blue, Indigo, Violet.
As a graphic/web designer it is my job to interpret the objectives of my clients and create an “image” which delivers results ..hence Indigo Image

Domain name availability was quite a challenge, even 12 years ago but we acquired a wide range of domain name extensions including,,, and

The philosophy behind the name still hold true despite the huge changes in the internet we have seen over the last 12 years. The name Indigo Image  has stood the test of time.

© Copyright 2012 Chicago web Designer