Meaning and associations of color

As a web and graphic designer my world is full of color. Today I thought I would share the positive and negative “meanings” of color.

Red:

Positive: Passion, love, blood, energy, Enthusiasm, Excitement, heat, power
Negative: Aggression, Anger, battle, revolution, cruelty, immortality

Orange:

Positive: Creativity, Invigoration, Uniqueness, Energy,Health
Negative: Crassness, Flashiness

yellow:

Positive: Passion, Love, Intellect, wisdom,joy, Idealism
Negative: Jealously, Cowardice

Green:

Positive: Fertility,Money, Success, Nature, harmony, Honesty, Youth
Negative: Greed, Envy, Poison, Corrosion, Inexperienced

Blue:

Positive:Knowledge, Coolness, Peace, Loyalty, Justice, Intelligence
Negative: Depression, coldness, Detachment, Apathy

Purple:

Positive:Luxury, Wisdom, Rank, Wealth, Imagination, Sopestication, Inspiration, Mysticism
Negative: Exaggeration, Excess, Madness

Black:

Positive:Power, sophestication, weight, formality, dignity, mystery
Negative: Fear, death, evil, remorse

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