Mobile vs Desktop
Here is an interesting fact, 2015 has seen mobile devices surpass desk top usage when it comes to accessing the internet – check out this article by Search Engine watch.
So it come to no real surprise that search engine giant Google will be tweaking its mighty algorithm to favor those sites that offer the best experience for mobile users. Effective April 21st mobile users will receive search results that are relevant and optimized for their device essentially increasing the ranking of any site that is mobile friendly. Google claims these weighted results are only applicable to their mobile search results, but mobile friendliness clearly carries some clout.
Ahead of this announcement Google developed a handy online tool that will analyze a URL and report if the page has a mobile-friendly design.
You can test your site HERE
Time for Mobile Friendly Website
If your site passes and gets the “Awesome! This page is mobile friendly message” then all is well. But if you get the dreaded “Not mobile-friendly” result , then your site will be penalized in Google mobiles search engine results.
As a small business owner if search engine traffic is an important part of your marketing plan then now is the time to act and get your web site mobile friendly. Contact us today to find out how
We have done just this for two of our long standing clients, both original site failed the Google test, but now they both get the coveted “Awesome” notice.
The Rockwood is a St Louis senior living Community.
Burns Recovered Support Group offers support to burns survivors
If you are interested in making your site mobile friendly contact us today
Launched today is a new website for Lighthouse Consulting, a Chicago based business consulting firm.
We designed a clean look and feel incorporating a slide show on the home page which was inspired by guiding light sources and drives users to inner sections of the site that are applicable to their particular challenges.
The architecture of the site was designed specifically around the challenges business owners face.
The site is responsively coded and powered by WordPress.
Last week we launched is a brand new wordpress web site for Chicago interior designer, Suzanne Falk.
Suzanne works with a wide range of clients, from homeowners, to businesses and she is also currently focusing on a project for the DIY/HGTV network.
The websites launches her new product “Kitchens 2 Go“, a shopping list to DIY your own designer kitchen. She is offering complete shopping lists for traditional, transitional and urban chic styles, in both warm and cool color palettes.
It also features a selection of her TV work, including episodes of HGTV’s Kitchen Crashers’s
Many of her stunning interior design projects are showcased in a large portfolio.
We are really excited to be working on a new web site for a fabulous interior designer based here in Chicago. Suzanne Falk has a fantastic portfolio of work and has done extensive work with HGTV on Kitchen Crashers. The site will be live in a few weeks.
We have been working (pro bono) with Burns Recovered Support Group for over 4 years now, taking their internet presence from an outdated website, to one that is all singing and dancing. They use it to blog about their Children’s Burn Camp, offer information to burn victims and promote the many fundraisers they have during the year . The money they raise means that there is never any charge for the children who attend their camp. How fantastic is that.
In October, in conjunction with Neiman Marcus, they are hosting a fashion presentation. We designed these invitations for the event.
It is sure to be a stunning show.>>visit their web site to buy tickets now
This past weekend saw a fun art festival in the village of Long Grove IL. There are lots of art shows going on this time of year but I think what makes this one extra special for me is that my teenage daughter designed the logo. It was done as part of a marketing class at Adlai E. Stevenson High School
You have to admire anyone who can run a marathon, but I take my hat off to client Susie Perkowitz who takes her running to the extreme. This week she is taking part in the TransRockies Run, a 6 day, 120 mile adventure with 20,000 feet of gain. Susie was diagnosed with diabetes shortly after completing the race last year but it has not deterred her from running again. This year’s race kicks off her fundraising campaign: Go! For Diabetes., her new website was launched on Monday.
The site is very simple but simplicity is often the best approach. >>Read more about her story and donate to diabetic research and awareness
We recently launched a new web site for Metamorphi– a st Louis home builder.
They were after a simple brochure type website which showcases the properties they have developed ( check out the impressive before and after gallery)
“Your Creative Partner” – that is our tag line and is the phrase that really encompasses everything we do.
While our big creative projects are things like website or logo design, we also offer design services for small businesses looking for creative input on projects such as presentations or even the conversion of concepts into digital formats…really anywhere they need a creative partner.
A great example of one of these smaller projects is this pattern creation for a local Chicago Realtor. They contacted us with a simple sketch of what they wanted and need a digital file which could be scaled so they could print. The plan was to produce some framed artwork.
We whipped up the concept in Adobe Illustrator
It was time.
Our previous brand image has served us well but we have been wanting to shake things up and redesign it for over a year now. Finding time has been difficult but we have finally rolled out a new brand image for The Chicago Web Designer, Indigo Image.
Lets start at the beginning with the first thing we tackled … an update of our logo.
We have dropped our rectangular icon replacing it with a circle but the “pathway” shape remains the same, the color indigo is now complimented with a fresh blue. We also updated the typeface to a less boxy font. While the logo is not a million miles away from where we started it is definitely fresher. The circular icon is nicely compatible with the size and shape restrictions for many social media profile icons ( see what we mean by checking out our Google + page)
One of the main drivers behind the redesign of our website is the fact there has been a huge surge in traffic from mobile devices such as tablets and smart phones. The growth is so massive it is actually predicted web traffic from these devices is set to pass traffic from desktop computers this summer. While we had coded our previous design to react responsively ( see this blog post), time constraints meant that we didn’t redesign …just recoded. It was a good stop gap but needed fixing!
Both the design and the code has now been optimized for viewing on any device.
The re design gave us the opportunity for some content re-organization. The main area we reworked was the portfolio section. It is now split into four categories
We used chunky tiles to navigate portfolio items and finger friendly navigation buttons to switch between portfolio galleries.
Our re-branding has been carried through to our social media profiles
Here is our Facebook page
and our Goggle + page
and a new look for our Twitter profile