Top 5 Reasons for Redesigning a website.

We hear ” I need my web site redesigned” quite a bit these days.  While there are many reasons here are our top picks.

  1. I need my website to look more professional.
    Looks are everything and online you have just a few seconds to make that all important first impression. A well designed fast loading web site can do wonders to encapsulate your expertise and reach and engage your target audience.
  2. We need our content reorganized.
    If your site visitors are having click through page after page to get to the information they want, you are making then work too hard. A web site with intuitive navigation and well organized content = “a don’t make me think visitor”
  3. My web site is not doing what I want it to do.
    Whether you want your site to act as a lead generation tool,  a portal of information, or a selling platform, it is important to guide or funnel the site visitors exactly where you want them to go via “call to actions”
  4. I need to add some additional functionality
    Want to add a blog, additional pages, links to your social media networks? A well thought out web site will always be able to accommodate additional functionality without a complete redesign but sometimes there comes a point  when a redesign is the best options.
  5. I want my site to perform better in the search engines.
    The structure and design of a web site  bears a huge relation on how well a site performs in the search engines and a skilled web designer will know how to optimize all elements that make up a web site, for best search engine results.

Now lets take a look at these  in action with three before and after web redesign projects.

Peter Meder and Company

We addressed all 5 reasons in the redesign of a web site for Chicago headhunter, Peter Meder and Company.  The new site has a much more professional look/feel and immediately imparts the nature of the business.   Visitors have easy access to the current position searches which is a huge time saver for both client and job hunter.


Bear Essentials

Content reorganization was the main driver behind our redesign of the Bear Essentials web site. We produced a much more appealing user friendly site with clear call to actions.


Tiger Tables

A more professional look was the order of the day for our redesign of Tiger Tables with clear call to actions.

Do you have a web site that could do with a makeover? We’d love to have an opportunity to talk with you.

Call us at 847 607 8679

2010 © Chicago Web Designer

Leave a Reply

Your email address will not be published. Required fields are marked *