Updated website for St Louis Author

I am honored that so many of my clients come back to me for repeat work, even moving from St Louis to Chicago 5 years ago ,did not destroy the relationships I have built up.

I have been working with Cynthia Reeg, a St Louis Children’s author, since 2007 and was delighted recently see an announcement that she had got a new book deal for a trilogy. It had been a while since her website had been updated and she contacted me looking to take her site to the next level. She wanted to not only update the content and promote her new book but to have the ability to self manage the entire site and develop a fan base which she could market to. The new site needed to be mobile friendly too

I am always up for a challenge and love it when a client comes to the table with a well thought out list of wants!

Her old site was static based but incorporated a Blogger blog. Moving forward with Blogger was not ideal so the decision was made to move to the WordPress platform as the content management capabilities are far superior. I built a custom responsive template based loosely on the look and feel of her old site (why change it when she was happy with it) and imported all the posts from blogger.

book-author-mobile-website

The pages were given a fresh more modern layout and a prominent call to action was include. It encourages readers  to sign up for her blog and in return they receive a free writing lesson. The call to action is tied in with an email blast program so her fan list can be easily managed and marketed to.

email marketing call to actionbook-author-mobile-website-inner

Check out the updated site at cynthiareeg.com

Leave a Reply

Your email address will not be published.