Brand Consistency

Do your web site and brochure have a consistent look/feel and convey the same corporate message, are they offering the same customer experience? Do your business cards still have your old logo even though you had a new one designed 6 months ago?

Having a consistent use of brand elements is imperative to the success of a company.

Here is a quick checklist of common areas where your company branding elements can be applied:-

Business card
Letterhead
Envelopes
Fax Forms
Invoices
Folders
Brochures
Web Site
E- newsletter
Advertisements

Here is a recent branded magazine advertisement we produced for Sarah Grus Weddings which carried through the design of the company web site into a print medium.

Leave a Reply

Your email address will not be published.